Creating Customer Value through Supplier Performance
Richard G. Weissman, C.P.M.
Richard G. Weissman, C.P.M., Assistant Professor, Endicott College, Beverly, Massachusetts, 978-232-2269; firstname.lastname@example.org
89th Annual International Conference Proceedings - 2004 - Philadelphia, PA
Many supply chain management processes focus strongly on supply side issues, underestimating the critical link of supplier performance to customer satisfaction. Organizations must eliminate functional barriers and develop operating plans that integrate the needs and requirements of both customers and suppliers in order to ensure the success of both.