Print Share Home

Negotiation Strategies: Beyond the Basics, Optimizing Value

Upcoming Dates

Improve your negotiating skills and strategy. This seminar can significantly increase your negotating advantage so you can aggressively identify and capitalize on opportunities. This three-day seminar is designed for the professional who wants to learn advanced, value-focused negotiating skills. It will help you optimize value at the negotiating table — and get results.

Who should attend

Supply management practitioners at all levels who have mastered negotiating basics, as well as individuals from operating or technical functions who work with suppliers. Also, any individual who would benefit from advanced value-focused negotiating skills and those who want to move beyond negotiation basics to the understanding and application of advanced techniques.

You will earn 21 CEHs for this seminar

You will learn

  • How to achieve "quantum-leap," value-adding results
  • How to identify and prioritize key issues
  • How to develop strategic negotiation objectives
  • How to develop and implement a negotiation strategy
  • Advanced negotiation tools and techniques

Course Outline

  1. Understanding the process of negotiation: Understanding the negotiation process; When negotiation is appropriate; Key influences on whether to competitively bid or negotiate
  2. Current state analysis: Defining the interests of the parties; Understanding the importance of relative buyer/supplier position strength; and How to determine a useful negotiation range
  3. Market and industry analysis: Information sources; Comparing supplier financials to identify areas for negotiation; Evaluating potential suppliers; Reducing the supplier portfolio to the vital few
  4. Preparation strategies: Developing buyer needs and expectations with a focus on organizational competitive imperatives; When to use a negotiations team; A useful pre-negotiation checklist
  5. Implementing negotiation strategy: Understanding supplier expectations; Incorporating motivational theory; Negotiation tactics and techniques; Common rules; A follow-up checklist; Defining a "walk-away" point
  6. Situation-specific negotiation strategies: Legal issues; Negotiating for economies-of-scale; Price and cost analysis; Understanding supplier costs; Cost modeling; Using cost behavior in negotiations;
  7. Identifying hidden supplier profits; Negotiating for supplier contribution to buyer organization strategic objectives
  8. A model for mutually beneficial negotiation


Upcoming Dates & Locations

June 18-20, 2019 Boston, MA Wade C Ferguson, PhD, CPSM, C.P.M. Register